I've used plenty of aloe vera gels but ARITAUM's Aloe No-Wash Cleansing Water is the first micellar cleansing product I've used with this main ingredient. Micelles are oil molecules suspended in water that pick up dirt/make-up/particles from your face and represent a lighter cleansing method (versus oil or foam cleansing, etc). They're the active agent in cleansing waters that are used in one step only without needing to be washed off in a second step. For dry types this is a huge positive because the skin won't be left stripped and there's a layer of moisture left behind (like a toner?) to prep for the next skincare product.
This is also the first ARITAUM item I've ever tried and I'm happy to say this is a Korean brand I'll be glad to use again in the future. I'm not sure if this company provides more selection in Korea but international retailers currently feature more of their make-up than skincare products so I hope ARITAUM comes out with more items in the future!